Hopewell Catering:

The CGC team was asked to re-design the client’s existing corporate identity materials, as the current elements they had did not adequately address the client’s rapidly expanding ‘catering’ business segment.
After an in-depth review of the client’s unique selling points (USP’s), combined with a visit to their retail location (and a host of samples from their kitchen … shhh!) our team had all of the information we required to correctly position Hopewell Catering in this highly competitive service niche.